Hi my name is Amber Williams. I work for a company called Abuka Limited. I’m the business development manager so my job is to get to know you to find out about your business and your training needs. So Abuka started back in 2019. Most people ask me about the name because it’s such an unusual name. The name is to do more so with the helping of others being something that fulfills yourself. And so with that in mind we thought we would built a company from that concept and move forward to help in the healthcare industry and any other sectors looking for our help in whatever they need.
Who are your main customers?
Our main customers. I would say, probably are in the healthcare realm so it could be care homes or inhospitable care doiccillary type companies. However, we do work with customers on other sectors of business because most companies need something like CPR first aid mental health in the workplace. We also do some bespoke training for disabilities, so if you have somebody living with disability that you’d like support better in your business, let us know we can help with that either by general education or writing something bespoke around the person that you’re working with.
What's your view on Manchester
I have always loved Manchester. I’ve been in the UK now for 12 years and Manchester is just such a beautiful melting pot of people. There’s just all walks of life. You learne so many amazing things and I think even for myself, it just helped me develop as a better person. So I started my journey in the US. I funny enough start off in advertising for yellow books, so I’m dating myself a little bit.
At one of my customers was a care home and so I had jumped ship from trying to sell him advertising to selling for him kind of came to find that I really just enjoyed being in the healthcare sector helping people and then that journey continued. As I moved into the UK I continued on in the care home sector so I moved to Manchester and then I joined Abuka on the training side
The Journey of your customers
depending on the background are coming from say it in home care company or a care company or hospital nurse. They would inquire if they have a certain need for a certain course within that sector. From that en inquiry we can put together a course for them if it’s not already a written course and then from that point we can either come to you as the customer and train in your facilities or you can come to our facilities and we’ll train you and ours as well.
Abuka
With Abuka , as mentioned they did start in 2019. Its the whole purpose of it was that we noted a need for more training in the healthcare industry, so that was really kind of our start. Our main core customer base. When we first started as a company, we felt that there could be much more to be done to help better prepare the people working in the healthcare field also, as well as to help new people that might be looking to come to the healthcare field. Do pride ourselves on being a bit of a strange and weird people. Even our brochure says that we are a little bit weird so be prepared for the weird. But the weird is often what makes the learning so much fun. And that’s our biggest goal is to not only just educate you, but to make sure you have fun while doing it.
